Episode 314

Knowing Your Customers: Strategy, Security & Success Online with Ellie Zolghadr

Rick Spence

Ellie Zolghadr

Episode Overview

Ellie Zolghadr is the director of product for digital solutions at Mastercard Canada. She is passionate about technology and innovation, and has a knack for storytelling. She comes from a quantitative educational background. 

She started her career in consulting with a pivot to product and innovation, building new products in the digital space in payments, identity solutions, trading, marketplaces, etc. She is also an instructor teaching craft of product management in a global digital school.

“The best approach for any entrepreneur setting up their business in a digital space is to have a very thoughtful and mindful approach for your business – don’t replicate other people’s business.”

In this week’s episode of the #StartupCanadaPodcast, sponsored by Mastercard, Ellie talks about the challenges that come with doing business online, approaching the digital space in a thoughtful and mindful way and exploring the ways that you can measure your business’ success.  

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