Building the Machine that Drives Your Business with Jeanne Lam – March 3rd 2020

Everyone has a story they can bring to life – a mantra by which Jeanne Lam, General Manager of WattPad, says the company lives by each and every day!

Jeanne Lam is a senior executive with over fifteen years of experience working in technology and high-growth consumer startups. She is the General Manager of Wattpad, a global multi-platform entertainment company that is home to a community of more than 80 million people.

Prior to Wattpad, Jeanne led growth and user acquisition at Shapeways, the world’s largest 3D printing service. She has also worked at Yahoo as Director of Platform Strategy, and mobile payments company, GoPago, as Head of Marketing & Business Intelligence. Before her startup career, she spent three years as a management consultant at Accenture.

“The business wasn’t driven from sourcing content, it was about creating a network effect that needs to exist for the business to grow, scale, and accelerate without the need for a marketing budget.”

In this week’s episode of the #StartupCanadaPodcast, sponsored by Mastercard and Ceridian, Jeanne discusses the importance of building in processes that make your business self-driven, and starting with your eye on a global prize.