Episode Overview

A simple idea can quickly turn into profit- if you use the right tools. Just ask Aaron Reynolds, the Author of Effin’ Birds.

Aaron is a humourist, professional speaker, and the man behind the @EffinBirds and @swear_trek Twitter accounts. When he’s not on Twitter, you can find him producing a series of podcasts and at ComicCons dressed as George Lucas. 

He has been a baseball writer, a fine art printer, and a mall Santa Claus photographer. Aaron was raised in Mississauga, Canada, a suburb where they cut down all the trees and named the streets after them. He currently splits his time between Toronto and Ottawa.

“I made a good joke yesterday morning. By yesterday night, I was selling it.”

In this week’s episode of the #StartupCanadaPodcast, sponsored by Mastercard and Ceridian, Aaron explains how to turn a quirky idea into a brand you can monetize.

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