Blair loves designing brand experiences leveraging his expertise in marketing strategy, integrated communications planning, campaign development and execution. During his marketing career to date he has worked with brands of all sizes including Betty Crocker, Old El Paso, Health Canada, Canada Mortgage Housing Corporation, TravelCUTS and Adventure Travel Company.
Blair is an innovative thinker with a curious mindset. He always seeks to question the status quo in a constructive way to inspire new ideas, innovation and creativity for the projects he leads.
Blair completed a B.A. (Honours) in Mass Communications at Carleton University in Ottawa and an M.B.A. at the Macquarie Graduate School of Management in Sydney, Australia. He lives in Toronto and is an active volunteer with Junior Achievement of Central Ontario and the AMA Toronto chapter.